Crowdsource Climate: A Thinking Crowd for a Safer Planet

by The Crowdsource Climate Team on 16 Mar 2010 in Social

As we saw in Copenhagen last year, the failure of our governments to reach an agreement on how best to distribute the costs of fighting climate change has brought international negotiations to a standstill. It would be mistaken, however, for anyone to believe that governments bear sole responsibility for our collective paralysis. Governments, after all, have to answer to their electorates, and we have collectively failed in our responsibility as an informed citizenry when we chose to be sloppy about educating ourselves about the science and economic implications of global warming.

This uncomfortable reality is emblematic of the problem of rational ignorance: while we would all be better off if we could all be coerced into spending more time educating ourselves about avoiding the worst consequences of climate change, few people have an incentive to do so. Currently, even though most information on climate change are freely available on the web, they tend to be disaggregated and technical, thereby significantly increasing the costs of comprehension and assimilation.

Current institutional arrangements, however, have followed a ‘walled gardens’ approach, whereby climate change experts find themselves ever more distanced from the very society their mandate is seeking to transform. Our existing model of knowledge acquisition has largely been focused on having a concentrated group of people push the frontiers of knowledge to progressively more esoteric fields rather than trying to inform the general public about the basic issues involved. This inevitably generates distrust among even the educated public, as we saw in the ‘Climategate’ incident involving leaked emails from the University of East Anglia.

It is time to break down those walls. We need to create a global movement that does not just put more protests and rallies onto the streets; we need a worldwide collaboration of ideas and effort from a thinking crowd, on a scale never seen before to prevent the worst consequences of climate change. And we need it quickly, for time is running out.

So how do we create this thinking crowd on a large enough scale? We believe that the current movement towards collaborative open source web platforms (think Wikipedia) and online social networking (think Facebook) can help us get there.

The tremendous success of Wikipedia has shown us that user-generated content under an open, dynamic and interactive peer review system can rival or even surpass expert-generated content on conventional media channels in terms of accuracy and by sheer volume. Other open source platforms such as InnoCentive – which seeks to ‘harness brainpower across the world to solve problems that really matter’ – have shown us how open innovation can bring about effective and unconventional solutions to our greatest problems.

Our vision is to create an online social networking platform with user-generated content that not only allows our users to communicate with andeducate each other about climate change, but also enables them to collaborate with each other via organic processes of open discussion and innovation. Given the number of young people – to whom the future of this planet really belongs – already on social networking sites, we also hope to catalyze youth engagement on this issue.

Outsourcing potential solutions to climate change to a thinking crowd – this is what we at Crowdsource Climate are seeking to do. We are currently developing our main website, but we have also created a Facebook application to start engaging our users from the LSE and Imperial College early. Log on and be a pioneer member of the thinking crowd today!

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  • Brian Orr

    Preventing climate change is not a problem really; it’s just a case for all of us who are using up more than our fair share of the world’s natural resources need to start cutting down to the basics as quickly as our pain allows. This will mean the world’s economy will go into free fall which will mean we will quickly move to just hanging on for the ride and waiting until we hit bottom.
    Just the opposite of what all the world governments are trying to do at present. But what a stupid world it is if the economy on whom most of us now depend can only thrive at the natural world’s expense by stimulating people to devote their lives to earn enough money to be able to throw a significant proportion of it at things they don’t really need.

    With the economy brought to its knees the amount of CO2 we’re producing will plummet as will our destruction of the world’s forests. Life on our planet saved!

    Technology can’t deliver the de-carbonisation required in the limited time available – and carbonising the planet is not the only our appetites are destroying it anyway.

  • Patrick Ainley

    Please log me on to Crowdsource as I cannot find how you are supposed to do this.

  • http://www.studentforce.org.uk Karl Egan

    “while we would all be better off if we could all be coerced into spending more time educating ourselves about avoiding the worst consequences of climate change, few people have an incentive to do so”

    Green industry is growing fast into a major economic driver and an industry worth billions. The boom in jobs in this sector is not experiencing the global recession – that is the incentive for any career savy student.

    Join the debate: http://www.linkedin.com/groups?mostPopular=&gid=2728976